IT’S A MATR
OF FOOD LOVE

Five organic Nordic ingredients, transformed by fermentation into our umami-rich MATR products. No additives. No heavy processing. Just a delicious juicy bite, great texture and taste.

Why
Matr
Just 5 natural ingredients
Naturally fermented, nothing else
Zero additives, 100% organic
Incredibly juicy, full of umami

THE POWER OF FERMENTATION

‍

Fermentation is not just a preservation method, but a tool for transformation to unlock the full flavour potential from ingredients, while also minimizing waste. At MATR we use fermentation to create a juicy texture, firm bite and deep umami flavour. Without any additives, heavy processing or strange ingredients.

5

Organic Nordic ingredients. That's it.

53+

Stores across Denmark

0

Additives or artificial ingredients

↓CO₂

LCA-verified climate footprint

THREE PRODUCTS.
ENDLESS WAY TO SERVE.

MATR Block

Perfect for stir-fries or sandwiches. Texture that makes it incredibly easy to work with.

MATR Patty

A firm patty with a juicy bite. Perfect for burgers and sandwiches.

MATR Mince

Perfect for bolognese, lasagne, meatballs, tacos and stews.

Don't take our word for it

"It is juicy, satisfying and umami-rich when you bite into it. Just like when I bite into a beef patty."

KW
Klaus Wittrup
Owner and chef of Gasoline Grill

"I have tested and eaten so many alternatives... But this product is just in another league."

KS
Kenneth Balieu Sørensen
Head of Gastronomy and Food Excellence, Compass Group

"I think it has a brilliant texture and it tastes amazing."

RK
Rasmus Kofoed
Three Michelin stars and Bocuse d’Or Gold Medal

Inspiration for your next meal

‍

MATR only consists of 5 ingredients. However, there are endless ways of serving it. Dig into our recipe collection, and get inspiration for your next few delicious healthy meals!

Ragù pappardelle with MATR Mince
15 min
Serves 2
Homemade breakfast muffin with egg, cheese and MATR
25 min
Serves 2
A spicy Hawawshi recipe with MATR
60 min
Serves 2

Retailers across denmark

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MATR is stocked at leading Danish retailers. Find a store that sells MATR near you!

WE LOVE GOOD FOOD.
AND TO SHARE IT WITH OTHERS.